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e-Commerce Marketing Specialist

e-Commerce Marketing Specialist

Job Title: e-Commerce Marketing Specialist
Contract Type: Permanent
Location: NSW
Industry:
Reference: 1199213
Contact Name: Micki Persky
Contact Email: micki@talentrealised.com.au
Job Published: January 19, 2022 08:00

Job Description

The Opportunity
 
Talent Realised has exclusively partnered with one of the most successful, incredible, inspiring, and much loved global toy brands. Valuing children as their roles models for their business through their innate curiosity, creativity and imagination inspire everything they do. At their core, they strive to create a diverse, dynamic and inclusive culture of play, where everyone feels safe, valued, and that they belong.
 
 
 
Your New Role
 
 
Reporting to the Channel Director for e-Commerce, this role presents a fantastic opportunity for vibrant e-commerce marketer to assist with the e-commerce marketing planning and execute campaigns across all key accounts to drive growth. The role sees you bringing your digital/e-commerce expertise and experience to not only drive the success of the channel but to help build stronger digital capabilities in the Sales team and overall business to innovate for the future.
 
 
Main responsibilities:
  • Create, socialize, and implement full-year strategic marketing/promotional plans for specific eCommerce sites across local e-commerce retailers (e.g. e-com calendar, paid search, social, newsletters, landing pages, etc)
  • Support sales in key customer planning and negotiation activities, development and execution of off-site traffic driving plans
  • Responsible for creating detailed campaign/activity plans in collaboration with KAM and customer
  • Perform market analysis including understanding changes of market share, understanding key category trends and market dynamics, and identifying growth opportunities within specific eCommerce channels
  • Analyze key competitor actions & strategies and emerging trends in eCommerce Marketing
  • Support development of local platform marketing strategy, including assortment portfolio by partner, price-point guidelines, promotional guidelines, strategies to avoid channel conflict
 
 
You’ll Need
 
 
  • 2+ years experience in e-Commerce marketing.
  • Detailed knowledge of digital marketing tools and best methodologies in the B2B landscape
  • Direct “hands on keyboard” experience with digital media at B2B eCommerce accounts or external media agencies.
  • Experience with consumer-packaged goods strongly preferred
  • Deep solid understanding of large international eCommerce sites, including an understanding of market dynamics and key interdependencies
  • Your previous role focused on shopper-orientation and, customer-focus
  • Cross-functional collaboration experience with marketing functions, especially digital marketing (preferably performance marketing)
  • Strong willingness and proactive attitude to engage, spar and influence on key responsibilities
 
 
 
 
The good stuff you’ll get when you get the job
 
For all of your hard work, you will be rewarded with the opportunity to be part of a highly successful and fun business with products that you know and love. 
 
Successful employees appreciate
  • Products and plenty of perks
  • WFH/Office balance
  • Family Care Leave - enhanced paid leave options for those important times.
  • Insurances – everyone is covered by life and disability insurance
  • Wellness – wanting you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programmes.
 
 
Want to apply?
 
 
Please ensure ALL resumes are sent in WORD FORMAT ONLY.
Successful applications will be contacted by phone.

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