About Them
 
Working with a dynamic global technology company that deliver innovative digital work environments, we have an outstanding opportunity for an exceptional Digital Marketing & Automation Executive who will manage the day to day lead generation, data integration, hygiene and segmentation across the business.
 
 
 
Day to Day
 
Reporting and working alongside the Digital Marketing Manager, this opportunity requires a best in Marketing and Automation Executive to assist in a number of projects across the business
 
The main roles and responsibilities for this position will include the following:
 

• Be the SME of marketing automation and work with internal and external stakeholders and identify lead scoring parameters to aid better lead qualification, distribution and reporting
• Work on data quality and data enhancement projects to improve efficiency and accuracy of information and flow on effect to marketing programs
• Work with Segment Marketing Managers to deliver eDM and nurture programs including eDM and LP asset development, campaign QA/UAT, A/B, multivariate testing and personalisation
• Take ownership of Marketo execution and management of optimised assets across LP and eDM and smart programs, to ensure continuous improvement and utilisation of preferred assets.
• Supports data and reporting for analysis of marketing contribution to pipeline, program ROI, customer acquisition, contact acquisition and activity, including monitoring email performance and other key KPIs and operational reports

 
 
You’ll Need
 
We would love to talk with candidates who have 1-3 experience as a Marketing Automation Executive within a technology, media or service industry.
 
You will also be able to demonstrate experience by having:

• Must have hand on experience with Salesforce
• Minimum 3+ years digital marketing experience and a good understanding of digital channels, performance metrics and campaign management.
• Experience with Marketing Automation - Marketo or similar
• Strong analytical, organisation and project management skills
• Strong communication and presentation skills.
• Motivated self-starter, ability to work as part of a team and alone
• Deep understanding of the role digital plays in demand generation strategies and tools, particularly the use of marketing automation tools

 
Enjoy
 
For all of your hard work you will be rewarded with the opportunity to be part of a highly successful, admired and fun business with a brand you have an affinity with. 
Successful employees appreciate
 

• Working for one of the best developing technology brands
• Outstandingly passionate and smart business with exceptional and collaborative leadership
• Opportunity to make a significant impact

 
 
For a confidential discussion regarding this role, please contact Micki Persky on 0414 405 188 from Talent Realised
 
Please ensure ALL resumes are sent in WORD FORMAT ONLY.
Successful applications will be contacted by phone.